There are lots of ways to grow businesses. CVSL Inc. is growing in the direct sales sector by purchasing businesses around the globe. The companies can benefit by sharing with each other, while achieving efficiencies by sharing back office resources and best practices.
CVSL has purchased Longaberger Baskets, Your Inspiration at Home, and now has issued an intent to purchase Tomboy Tools.
It all started back in January when CVSL purchased a portion of Longaberger Baskets (per its press release).
Longaberger – which hit $1 Billion in sales in 2000, had declined to sales of $100 Million last year.
At its annual convention this week, Tammy Longaberger announced that Longaberger will now be launching into Australia – and eventually other countries.
That’s because CVSL has also purchased Your Inspiration at Home (YIAH) – a company that sells award winning line of hand-crafted spice blends.
YIAH started in Australia about three years ago. Although it had consultants in North America and the UK, it officially launched in the United States just a couple months ago, and its US headquarters is in the Longaberger building in Newark, OH.
YIAH is also preparing to launch in several other countries.
But CVSL isn’t stopping there.
on July 12th, CVSL signed a letter of intent to purchase Tomboy Tools. Founded in 2000, Tomboy Tools sells a line of hand and power tools that are ergonomically designed to be comfortable for women. Currently it has a direct sales force in both the U.S. and Canada.
Sounds like CVSL has big plans. Who will it bring into its family next?